I turn 32 this year. For the first time in my life I actually feel my age. My metabolism is slowing, aches and pains are more common, and I make a visit to the chiropractor on a semi-regular basis.
I was in denial for a while. One day I looked around and realized I just wasn’t a youthful 20 something anymore. With this sad realization, I’ve had to start dressing my age. Shorts and t-shirts have become a weekend luxury. I’ve upgraded my wardrobe and have tried to add a touch of class with grown-up professionalism.
At first I didn’t like it. But the more I learn about how to look good in various social settings, the more I see how your self presentation can put you ahead of the game.
It’s the little things that make a difference. Polished shoes, pressed shirt, tailored pants are small details that can leave a great impression when dealing with potential clients. A well-dressed photographer leaves the impression that your work will be well-dressed as well. As competitive a field as photography is, anything you can do to stand out from the crowd is worth doing.
One more small thing you can do to make a great impression is to have a great business card. In this post I’m going to give you my opinion on what the various styles of business cards say about you as a photographer and then I’ll show you which card I chose to represent myself. Continue reading →